2024 Holiday Playbook

Sound the trumpets: Triple Lion royalty has arrived! This kingdom values courage, honor, and hope. Inspire imaginative adventures in medieval lands...

Build your early learner's love for open-ended play with 20 stretchy, twisty, smooshy building blocks. Finally, a LEGO-like build system that doesn...

Team up with a fan favorite and launch into action with Jedi Bob's Starfighter, as seen in the "LEGO Star Wars: Rebuild the Galaxy" Disney+ special...

Kids with a passion for action and adventure playsets, fortress toys and Minecraft characters feel like they're immersed in a hands-on video game w...

Reduce stress and flex mind muscles with a puzzle toy that fascinates kids and adults. This brand new holographic series features dazzling, mesmeri...

Shell-ebrate imaginary play adventures with your little mermaids! This shell-shaped shop is open for business, complete with ocean-themed accessori...

Say hello to safe and natural pretend play makeup created by a mom! Klee Naturals helps kids express themselves with makeup - whether imitating mom...

Introducing a satisfying new DIY activity for teens who enjoy focused crafting! Bubble tea fans spend 1-2 hours piecing together a highly detailed ...

Ready to race? Let's glow! An impressive gift for vehicle-obsessed kiddos, this race car set has over 11' of flexible glowing track. We love that t...

Introducing a puzzling new word-building game that doesn't restrict play with the confines of a gameboard! Craft words vertically, horizontally, an...

Delight kids and Disney fans with a buildable jewelry box filled with surprises! Little princes and princesses might just whistle as they work to c...

This soft baby doll plush is a paw-somely beloved gift for winter newborns! An innovative spin on soft dolls, this snuggly 12" friend comes swaddle...

For cat lovers who need a cuddle (but might be allergic to the real thing), bring home Alba. She is a 15" snuggly cat in a stretched out pose with ...

Dog lovers of all ages want to boop Skylar on the nose! With thick, soft fur in gray and white marbling, this 12" plush pup perfectly captures the ...

Help outdoor play reach new heights - maybe even the exosphere?! - with this 100% kid-powered Stomp Rocket. From the award-winning Stomp Rocket fam...

Early learners enter a world of endless storytelling possibilities with Bababoo and Friends! This beautiful set features 6 different sizes of durab...

With this movable crane and realistic drill combo, help is on the way. Talk about building motor skills! Help stranded motorists change a tire, a w...

Super squishy sushi roll - say that 10 times fast! This 8" Squishable is so cute we can't decide if we want to eat it up or just squeeze it really ...

Help shy kiddos build confidence and public speaking skills through the power of magic! Perfect for budding magicians, this set includes 150 impres...

New siblings learn caretaking skills with essential baby doll accessories! We love this high-quality set because it inspires hours of social and em...

This unique triangle scooter on wheels lets kids glide, swivel, and zoom while sitting, kneeling, or belly surfing! Develops balance, core strength...