$25 to $50

Marshmallow Zoo characters are ready for anything, even if it's just snuggling in bed for a little comfort and courage. Part pet, part doll, and al...

Marshmallow Zoo is made of the softest plush we could sink our fingers in, and continues to lead in the “what fabulous fabric!” category. Marshmall...

With its squeezy rubber head and soft body, this Meiya toy is easy for small hands to grip. It’s ideal for teething toddlers and its fabric body is...

Is it a busy bench or a xylophone? The answer is yes! When baby pounds the balls through, they drop onto the keys below, tinkling out melodic sound...

Take sensory stimulation to a whole new level for your curious baby with a ball run shaped like a colorful house! They'll be entranced as they poun...

This super squishy avocado is so cute we can't decide if we want to eat it up or just squeeze it really hard! All 12" of Birthday Avocado is bursti...

This super squishy Bubble Tea is so cute we can't decide if we want to drink it up or just squeeze it really hard! All 11" of this purple boba tea ...

Bake their day with this suuuuper squishy whimsical plush. Is it a cat? A loaf of bread? There's no way to know for sure! Fluffy brown fur wraps ar...

There are two kinds of people in this world: people who love matcha bubble tea and can't get enough of it, and people who think matcha tastes like ...

Spooky or cute? We say both! This 7" squishy plague doctor is carrying a mini glow-in-the-dark lantern to light the way for a midnight visit. He's ...

Why are there so many songs about rainbows... but not about trout?! This mini Squishable fish is a real catch—we're fin-tastically obsessed with he...

Why do pigeons get a bad rap? They're super smart and beautiful and just trying to navigate the world like anyone else. Yes, they eat garbage off t...

OK yeah, pillbugs love dark damp areas, eat rotting vegetation, and roll up into an armored ball when they get scared, but look how cuuuute this pl...

This super squishy Strawberry Bubble Tea is so cute we can't decide if we want to drink it up or just squeeze it really hard! All 11" of this boba ...

Super squishy sushi roll - say that 10 times fast! This 8" Squishable is so cute we can't decide if we want to eat it up or just squeeze it really ...

Woolly's expression is giving confident. It's giving determined. It's giving "I'm feeling fluffy and fierce!" This 11.5" furry friend is super squi...

How do the colorful pieces fit through the holes? Curious toddlers will be fascinated as they discover 3 different ways to fit 8 geometric shapes i...

This "farmyard" is full of noisy animals and compact enough to take anywhere! Four animals sound off with their animal songs and play a lively melo...

When it's bath time (or POOL TIME!) for your little fishie, here's music, motion, color, and fun. Watch the spouting whales dance to 5 tunes, or pl...

These lucky safari animals are on the move! 4 extra-large train cars – and 3 soft animals – connect with magnets. Snap them together in countless w...

These brightly colored dinosaurs are a wonderful introduction to magnetic discovery for toddlers. The soft dino fronts and backs click easily onto ...

Go ahead and pair a horse's hind legs with a pig's snout – or make a girrafephant! Anything goes, as little hands easily click the big, soft magnet...

Babies learn by observing and mirroring - and always want what adults have! Well, now your baby can have their very own 9" plush purse that's safe ...

These brightly colored safari animals are a wonderful introduction to magnetic discovery for toddlers. The soft animal fronts and backs click easil...