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Go with the flow and dive into a pool of creativity with this brand new fidget toy! It's 6 big blue and white Plus-Plus pieces held together by an ...

The time is ripe to discover "Squishables!" Just imagine sinking into these soft, plush, cushy, cozy fruit buddies. Made with all new polyester fib...

The ultimate snack for cuddling and nomming! Watermelon Snugglemi Snackers are plush, soft, red, and not-at-all sticky. Sweet and cuddly, they're p...

Tidally amazing.Wavelly Wave Inky is huggably chunky in charcoal fur, and we love that swooping back. With a snowy belly, roundy head, sturdy-soft ...

This ukulele is a real musical instrument! It's easy to pick up, physically and musically, so it's wonderful for a younger kid who loves music. The...

Wawa is a magical frog prince who can transform into many things! He's on a journey to discover who he wants to be. Right now he's just ribbitingly...

The good-old sticker rewards chart meets the social media era in this sticker rewards book for toddlers. Divided into three sections with over 500...

Wayne is ready to howl with you!  Wayne the Wolf has a wild heart and an adventurous spirit behind his soft, round muzzle and piercing eyes. His l...

Bababoo and Friends' Bababoo and friends first book, published with Penguin Random House in Europe, is an exciting and educationally-enriching stor...

Children of all ages are invited to a bright and colorful multicultural celebration with We've Got the Whole World in Our Hands!Award-winning illus...

We can't imagine a more perfect first doll! Soft, lightweight and cuddly, Wee Baby Stella is a full 12" tall, with an embroidered face, a tuft of h...

This interactive board book series features the classic touch-and-feel concept but with a fun, stylish Wee Gallery twist! Each spread features an i...

Winner of the Junior Design Awards 2023: BRONZE - Best Baby Books 0-2 Years Category This interactive board book series features the classic touch-...

"Soft" doesn't even begin to describe this little cuddly friend. Weslie is a 9" puppy with deluxe plush fur in mottled brown and tan hues, big brow...

Embrace 80's nostalgia with a blast from the past: Whack Attack Frog Game brings retro arcade games to you! Kids release extra energy as they follo...

Embrace 80's nostalgia with a blast from the past: Whack Attack Space Moles brings retro arcade games to you! Kids release extra energy as they fol...

Transform the fun puzzle into a challenging marble run and back!The 2-in-1 magnetic puzzle run offers you various play options. All components are ...

Learn all about the ocean’s largest and most majestic mammals — from humpback to blue to beluga whales — with legendary oceanographer, Explorer in ...

Discover a new unboxing play experience for toddlers with collectible mystery lunch bags. Each bag contains wooden and felt play food ingredients f...

It's a surprise what's inside! What's for Lunch?™ is a whole new way for kids two and older to experience unboxing play -- open up the mystery lunc...

Poke it and pop it to share the joy! This board book has raised areas that "pop" and "click" with the push of a finger as part of the story. Now, l...

Running races, collecting bugs - this little bunny can't wait to grow up! When I Am Big explores wishes and dreams in a beautiful hardback book. Wi...

They twirl and whirl in a swirl! These colorful spinners, with a textured dome on one side and a suction cup on the other, that lets them stick to ...

Sure to be a baby favorite for grasping, shaking, teething, and rolling. The easy-to-grasp and colored flexible tubes capture the attention of babi...