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This super squishy avocado is so cute we can't decide if we want to eat it up or just squeeze it really hard! All 12" of Birthday Avocado is bursti...

This super squishy Bubble Tea is so cute we can't decide if we want to drink it up or just squeeze it really hard! All 11" of this purple boba tea ...

Bake their day with this suuuuper squishy whimsical plush. Is it a cat? A loaf of bread? There's no way to know for sure! Fluffy brown fur wraps ar...

There are two kinds of people in this world: people who love matcha bubble tea and can't get enough of it, and people who think matcha tastes like ...

Flappy the plush elephant helps you bond with baby by playing peekaboo! Squeeze his belly and his oversized ears flap down over his face, hiding hi...

Spooky or cute? We say both! This 7" squishy plague doctor is carrying a mini glow-in-the-dark lantern to light the way for a midnight visit. He's ...

Why are there so many songs about rainbows... but not about trout?! This mini Squishable fish is a real catch—we're fin-tastically obsessed with he...

This pair of super squishy cherries is so cute we can't decide if we want to eat them up or just squeeze them really hard! These cheerful fruits ar...

OK, so now that Taylor is dating Travis we all love football, right? ...Right?! One thing's for sure: mini Squishables score points with kids of al...

Why do pigeons get a bad rap? They're super smart and beautiful and just trying to navigate the world like anyone else. Yes, they eat garbage off t...

This super squishy Strawberry Bubble Tea is so cute we can't decide if we want to drink it up or just squeeze it really hard! All 11" of this boba ...

Super squishy sushi roll - say that 10 times fast! This 8" Squishable is so cute we can't decide if we want to eat it up or just squeeze it really ...

Woolly's expression is giving confident. It's giving determined. It's giving "I'm feeling fluffy and fierce!" This 11.5" furry friend is super squi...

Get the your little one's senses spinning with excitement wherever they go! Designed with vivid spectral colors, exciting textures, and soothingly...

Captivate and soothe babies with a mesmerizing sensory toy. The Baby Calm Down Bottle comes prefilled with sparkles and water and is totally sealed...

The PlanToys Flexi Jellyfish in the modern rustic colorway is a palm-clutching toy designed to fit in a child’s hand. The fun legs wiggle as they a...

This extra large, all-in-one swaddling blanket is made with our ultra soft premium muslin. Versatile and breathable, these blankets not only help b...

Colors and counting and sounds, oh my! This stacking toy teaches all these lessons and is even more fun when it builds a happy-looking frog. Each r...

How do the colorful pieces fit through the holes? Curious toddlers will be fascinated as they discover 3 different ways to fit 8 geometric shapes i...

This "farmyard" is full of noisy animals and compact enough to take anywhere! Four animals sound off with their animal songs and play a lively melo...

Give the gift of music! Babies easily grip the wooden handle and quickly learn to play the joyful metal bells. The 5 colorful bells each have a uni...

When it's bath time (or POOL TIME!) for your little fishie, here's music, motion, color, and fun. Watch the spouting whales dance to 5 tunes, or pl...

Embark on a sensory adventure as toddlers explore this fun-filled board book! Each page has cute animal illustrations and prompts that encourage ch...

These lucky safari animals are on the move! 4 extra-large train cars – and 3 soft animals – connect with magnets. Snap them together in countless w...