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Fine motor skills and early cognitive abilities are on a roll with this classic favorite! Sturdy, pegged cars are the base for 15 colorful pieces t...

Celebrate each new sunshine filled day with our Bria the Butterfly Snuggler stuffed animal! This charming Butterfly features a design awash in fres...

This super cute Butterfly from our Garden Friends Collection has come from the garden to provide comfort and joy for bath times and bedtimes. Each ...

With the easy grip, you can easily switch this toy into a shake and rattle activity. Great for sensory development.

Do you dream of being a famous singer? With the high-quality, battery-free Mighty Echo Microphone, everyone can sing like a pop-star!

Make a splash with Douglas' frisky Indy Otter Paci Lovey! This little Sea Otter character is all about having a good time! His cheerful, smiling fa...

Dive into the fun of tub time with Swim School Bluey, a bath toy that shoots water high in the air for an amazing fountain show! Turn every splash ...

Squeeze these adorable Bluey family bath squirters for splashing fun! This 4-pack includes Bluey, Bingo, Mum, and Dad—perfect for bathtime or pool...

Blinkity Bot is a light-up activity board packed with 14 vibrant lights and 8 interactive switches and buttons to keep little hands busy. Perfect f...

Reel in the fun and help toddlers learn the alphabet! With 26 lettered fish and 2 magnetic fishing rods, kids take turns "catching" letters, making...

Welcome to a charming world where monsters are friendly and fun! This board book features delightful illustrations and playful descriptions of mons...

Meet the Grabits Grip-i-mals Dino – where roaring fun meets developmental play! This lightweight, easy-grip dinosaur is engineered for tiny explore...

Stimulate baby's senses and soothe little gums as they chomp down on this gorgeous apple-shaped teether. Kids can play with it as they grow: use as...

Embark on a sensory adventure as toddlers explore this fun-filled board book! Each page has cute animal illustrations and prompts that encourage ch...

BATH TIME, BIG TIME. Fun just went, like, totally tubular. If your little dude or dudette is already a fan of PIPES and COGS (because no duh) then ...

Water BugsFloating Bath Toys with NetCATCH OF THE DAY.Set these colorful insects free in the bath and watch your kids scoop them up as they glide a...

THIS TOY SUCKS. To the wall, that is. These tiny jellyfish will never sting—but they will use their suction cup tentacles to stick to all sorts of ...

POWERED BY WATER. AND IMAGINATION. Gears + oil = a mess. Gears + water = hours of bath time fun. COGS suction to the bath walls and spin when water...

Give babies a sensory play experience that fosters visual tracking, motor development, and teaches cause and effect! The Blissful Ball is made of f...

Wiggle, squiggle, and giggle with the Squiggle Loops Sensory Toy! Made from 100% silicone, these colorful loops are a sensory adventure waiting to ...

Flappy the plush elephant helps you bond with baby by playing peekaboo! Squeeze his belly and his oversized ears flap down over his face, hiding hi...

Baby's new favorite playtime pal is here! Zeke the Puppy Playtivity Puppet is soft, cuddly, and has engaging sensory features that delight infants ...

Join the curious lion cub on an adventure through the savannah, discovering the unique textures and meeting new animal friends. With 12 sensory pag...

Go bananas with "Are You A Monkey Like Me? Board Book"! Join a curious little monkey on a jungle adventure full of colors, textures, and new friend...