Everything but LEGO

Get ready to be amazed by Smootheez Octopus! This supersoft, velvety creature is the perfect companion for kids who love to squeeze, squish, and hu...

Get ready for endless fun and cuteness with the Smootheez Sea Turtle! This supersoft, velvety friend is perfect for kids to squeeze, squish, and hu...

Unleash your kiddos creativity and have some underwater fun with the DIY Sealife Color Assemble Play Kit! With pre-cut cardboard pieces, color temp...

Experience the magic of our Ocean Adventure Watercolor set! Perfect for quiet days or restaurant boredom. This mess-free set features 8 underwater ...

Unwind and have some "Manatee Moments" with this 500 pc puzzle by Ravensburger! Bestselling worldwide, clean-cut pieces with vibrant colors and a p...

Introducing Smootheez Crab - the irresistible, supersoft plushy pet that kids won't be able to put down! Made with velvety soft fabric and fun colo...

Get ready for endless hours of soft, squishy fun with Smootheez Orca Whale! Designed for kids to squeeze, hug, and play with, these playful plushy ...

Meet Smootheez Dolphin, the supersoft plushy pet designed for endless squeezing, squishing, and hugging fun! With its velvety smooth fabric and irr...

Get ready for some jawsome fun with the Shark Hand Puppet! This super stretchy puppet lets you make endless expressions, making it perfect for imag...

Take a dive with the Under the Sea Reveal Wonder Activity Kit! The perfect mix of fun and learning, this kit includes 1 color reveal marker, a scra...

Introduce your toddler to the wonders of the ocean with the Ocean Adventure Sensory Squish Bag! This tactile sensory toy provides hours of fun and ...

Explore crystal-clear waters with this stunning 500 pc puzzle featuring ancient sea turtles, colorful coral, and fantastic fish. Made in Germany by...

Made from all-natural organic rubber, this little Dolphin from the Ocean Buddies Collection is easy for tiny hands to grip. And when shaken, it res...

Introduce your little one to the wonders of the ocean with the Octopus Natural Rubber Teethers. Made from all-natural organic rubber, this playful ...

Made from all-natural organic rubber, this tiny Turtle from our Ocean Buddies Collection is easy for tiny hands to grip. And when shaken, it respon...

Gummy shark, doo doo doo dootdoodoo! This blue and white jelly creme slime looks like shark-infested foamy waters, but feels like a sensory spa. Fi...

This playful whale thoroughly enjoys blowing bubbles! Simply fill its spout with bubble bath or liquid soap and gently lower it into the water. Wat...

Welcome aboard! Let your little ones keep their heads dry in style with this fun and practical Under the Sea Small Umbrella. The perfect size and ...

The Atlantic Ocean series of U-Fidgets from Ugears features a compass to guide your voyages and three majestic ocean creatures you might encounter ...

The Pacific Ocean series of U-Fidgets from Ugears features four iconic sea creatures. From denizens of the deep to skimmers of the shallows, these ...

Nestled in your arms, the soulful eyes of this charming BABY SEA OTTER puppet will bring out your nurturing instincts. This playful puppet is flexi...

You can run but you can't swim fast enough to evade this awesome predator of the deep. Fortunately, his skin is soft velour and his teeth are vinyl...

Fishy fun awaits with Aquarium Sticker Panoramas! Unfold the Poppik sticker poster and follow the code to stick on colored stickers for a creative ...