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Keep the positivity flowing with the Neon Effect Message Frame! This fun and creative frame allows you to craft and display your own feel-good mess...

Rev up the excitement and ignite imaginations with 8 ultra-cool diecast trucks. Car-loving kiddos with a need for speed will be wowed by these supe...

Remind kids what's really important in life with an adorable story that was written by a dad and his son. When the world feels overwhelming, cuddle...

What's that in the widow? A glowing dragon?! Creative kids enjoy screen-free creativity as they color 18 pieces of Wings of Fire art that look like...

Give the gift of a sweet pick-me-up with this playful fruit-scented activity kit. Inside the gorgeous packaging, creative kids find 10 fruit-scente...

Bye bye boring paper airplanes, hello flying machines! Shatter the world record for the longest paper airplane flight by clipping the POWERUP 2.0 m...

Dad invention alert! When Luis couldn't find purposeful sensory toys for his autistic son Myles, he decided to make his own. This reversible sequin...

Mom invention alert! KidDough is a long-lasting super silky dough that's made with non-toxic food-grade ingredients (free of nuts, soy, vegan). It'...

Create rubber band chain bracelets 4x faster with this innovative tool! This colorful kit includes two handheld auto looms that make it easy to qui...

Discover the power of connected energy! When both ends of the Cosmic Energy Rod are touched by one person, it completes the circuit and magically l...

On your mark, get ready, get set with the Racing Slingshot. This vintage race car inspired wooden slingshot is revved up and ready for action. Load...

Spunky is back again for Spring! Spunky’s tiny paws clutch a bright orange plush carrot. This hedgehog plush radiates warmth and cuteness, making h...

Embark on an cosmic journey with this on-the-go magnetic game that's perfect for space loving kiddos. Players take turns using the attached spinner...

Embark on a magical journey with this tri-fold, on-the-go magnetic game that's perfect for fairy and unicorn loving kiddos. Players take turns spin...

Come see the colorful sea full of fancy fish! Our “Ocean Friends” puzzle includes an octopus, dolphin, sea turtle, clown fish, sea horses and more!...

30 pairs of stick on earrings! A different pair everyday of the month. Achieve the pierced ear look without having your ears pierced with these fun...

Whimsical, elegant, magical: an iridescent dress for holiday parties and winter pretend play adventures. This dreamy outfit has a glittery sequin t...

Easily customize your music experience by using the insert for soft, child-friendly sounds. Remove it to produce classic recorder tones, which are ...

Our canine superhero returns in DOG MAN: THE SCARLET SHEDDER, the suspenseful and hilarious twelfth graphic novel in the #1 worldwide bestselling s...

This Gold Glitter French Fries is served with a smile and a side of sparkle!Add this charm to any CHARM IT! bracelet or necklace and customize her ...

Meet the emotive eggs! A set of 3 adorable wobble rattles with different facial expressions. These expressive companions engage babies with their c...

Create your own sensory adventure with PlayTab Tiles Sensory Set 4. This innovative modular toy lets you mix and match twelve unique tiles onto a w...

Plip! Plop! Ploop! Sorry, we didn't see you there... we can't stop playing with this new open-ended construction toy! It's a collection of 20 silic...

The Yellow Labrador Twins set includes the Yellow Labrador twins figures (one sitting and one crawling) and a ride-on toy. The figures can be posed...