Imaginative Play

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Help shy children build confidence and public speaking skills through the power of magic! Perfect for any budding magician, this wooden set include...

Help your little ones learn empathy at an early age with the companionship of a lifelike baby doll. Beloved is a 16" gender-neutral doll that's per...

Let imaginations set sail with the fun and functional Zig Zag Rainbow Umbrella Stroller! With durable wheels and a colorful, gender-neutral zig zag...

Imaginations soar in the pretend play world of Calico Critters. Get started or expand your collection with a family of three soft, flocked, poseabl...

Let's go girls! Kids who love dress up and imaginary play will adore this 11" doll set. Dressed in a zip-up panda onesie, Melody is ready for a paj...

This gorgeous Purple Amulet Princess dress will be a hit with your little one. The comfortable stretchy purple velvet bodice has intricate white tr...

Get your little one ready to dance the night away in this beautiful Cinderella Ball Gown dress. They’ll love the vibrant color and the soft pink bo...

Your little one will be able to face down any foe, explore the limits of the imagination, and fall into a world of magic in their new Ice Harvest P...

This lovely Miracle Princess dress is perfect for tea parties, play dates, every day play, or even nap time! From Little Adventures, for ages 5-7 P...

This bright tutu is made in layers of purple and pink tulle. The beautiful skirt features a pink, orange and purple unicorn on the waistband. This ...

The Great Pretenders Forest Guardian Set will help your little one defend the great outdoors! This whimsical 18-piece set includes all the ranger g...

Choosing a dress that is both fashionable and fairy fun can be hard for your little princess. Our Gold Butterfly Dress is the answer you're looking...

Time to unload cargo from all around the world using the magnetic crane. Stack the cargo as best as you can and get them shipped off to the right d...

Time to unload the cargo that's travelled across the seas. With the Lift & Load Harbor playset your little one will experience all the thrill t...

Get ready to take flight with Amelia The Pioneer Pilot set! Complete with hat, goggles, scarf, and jacket, this set has everything a young aviator ...

Unleash your creativity with this Frida the Artist set. With a flouncy floral skirt, crisp white ruffled off-the-shoulder blouse, and vibrant flowe...

Look scientifically chic in the Marie the Scientist Costume! It comes with a black dress, white lab coat, and a "radioactive" necklace - everything...

Another dragon on the rise, and quite possibly better than ever! Great Pretenders best-selling Starry Night Dragon is now available in a rich red a...

Be off to fight the good fight with this amazing 3 piece gold hooded knight set. This set includes a hooded tunic, knight cape, and gold or silver ...

The Mysterious Levitating Wand is the perfect stage prop for every magician. Point, tap and wave over a trick with the wand to enhance the illusion...

Every knave and scallywag in the 'hood will know you mean business when you're rockin' the Law Man Badge!   From Schylling, for ages 3 and up

Head to the great outdoors and play out camping fun with Chelsea doll inspired by onscreen adventures from the hit Barbie series, It Takes Two! Thi...

Unicorn or dragon? Why not both?! This reversible unicorn dragon cape inspires magical imaginary play in fantastic worlds of wonder. When the unico...