Kids

Jump into exciting battles with Jay’s Mech Battle Pack! Build a posable mech with moving arms, legs, and chest that swings a big golden sword and f...

Explore friendship and family fun with the LEGO Friends Olly and Paisley's Family Houses! This set includes two two-story houses, a tree house, 5 m...

Join the fun with the LEGO Friends Pop Star Music Tour Bus! Kids can build a cool tour bus with a backstage area, beds, and a bathroom. Watch shy P...

Let kids star in their own show with the LEGO Friends Heartlake City Music Talent Show! This set features a music stage, backstage area, judge’s de...

Get ready for triple the fun with the LEGO Creator Flatbed Truck with Helicopter! Kids can build three cool vehicles—a flatbed truck carrying a hel...

Oy-oy-oy! This bilingual pup is all ears and ready to duck into dark places. Tracker’s hearing helps him pick up even the slightest sounds and save...

Look no further, we got what you need with the new Crazy Aaron’s® Slime Charmers™ Mini Mini Mart.  Looking for soda, we got it.  Milk, no problem…i...

The “coolest” experience yet with the new Crazy Aaron’s® Slime Charmers™ I Scream, You Scream!  This silky smooth, buttery pink slime is filled wit...

You won’t believe what you can uncover in the new Crazy Aaron’s® Slime Charmers™ Swamp Water. Slimy fish, curious creatures, and murky waters await...

Introducing the Squishable Alter Ego Frog. A curious creature from a parallel universe that's been curious about one particular thing: sprinkling s...

Is it a lotus flower? Is it a frog? Either way, this whimsical friend is super squishy and ready for hours of imaginative play adventures in fantas...

Meet the chef of your dreams...or nightmares? One and the same, the Chef Alter Ego Frog is equal parts brilliant culinary master and rampaging mons...

Listen to this Spooky Druid's advice. But be warned, for this advice is cursed! Once you hear it, you'll never be able to unhear it! Even when you ...

Introducing the Beast Alter Ego Plague Doctor, the urban legend that roams the night!  Each Alter Ego is part of an inter-dimensional collection of...

Explore alternate universes with Video Game Alter Ego Penguin! With its unique mix of video game and penguin sensibilities, you can cast a line for...

Snuggle up with your own Kiddie Alter Ego Penguin! This little cuddler, made of ultra-plush fabric, is a salute to the simpler times of childhood, ...

Can't chat with your favorite tree? Don't worry, our Nymph Alter Ego Plague Doctor has you covered! This nature spirit, forest fairy from an altern...

Read the fun story of two young engineers, Ty and Karlie Omega, and build simple models of the aircraft they discover on their hilarious family vac...

Everyone loves Grover, and this plush version of the popular character features accurate details that are sure to please Sesame Street fans of all ...

Get ready for a day of sparkly fantasy fun, Cleo the White Unicorn stuffed animal is loaded with magical details and loves spending time with her f...

Large and stately, Esme the Mauve Unicorn stuffed animal is a graceful fairytale creature who’s certain to please the fantasy lovers in the crowd! ...

The ancient Egyptians were amazed by the scarab beetle. Its beautiful, color-shifting exoskeleton - which mirrors light in tones of purple, blue, r...

Herdly is "udderly" excited to meet a new friend. Always hanging around in the barn, this sweet, spotted cow is adorable and soft as can be. Herdly...

Go ahead - bake their day and roll out the red carpet for this suuuuper squishy Red Velvet cupcake. The thick white frosting swirl sits atop a soft...