Summer 2025

Challenge tweens and teens to become trick shot masters of mad, rad, magnetic action! This set features ramps, rebounders, rings, a tunnel, and a m...

Calling all fashionistas: welcome to the chic boutique, where we decorate the sunglasses of your wildest dreams! Parents love this no glue, no mess...

Beep, beep, beep! Put on your hard hat and enter an imagination-powered world of construction! Kids who love machinery enjoy hours of pretend play ...

Get behind the wheel for action-packed fun! Perfect for outdoor playtime, this 7" remote control monster truck drives on any surface. Buckle up for...

Tired of sticks of sidewalk chalk that break under the littlest amount of pressure? Try this beautiful set of 6 chunky racecar chalks! Get kids out...

Dad invention alert! When Luis couldn't find purposeful sensory toys for his autistic son Myles, he decided to make his own. This reversible sequin...

Grow a lush and soothing aquascape! A thoughtful gift for nature-loving kids and kidults, everything's included to assemble and care for a DIY aqua...

Honey, I shrunk the... adorable Kawaii charms! Tweens and teens spend hours of unplugged creative time coloring over 70 charms, shrinking them down...

All aboard for imaginary play adventures, at home or on the go! All the play parts fit inside the train station, making it easy to take in the car,...

Turn your pool into a colorful tropical reef so your kiddos can learn to swim with fishies! As soon as they're submerged in water, these life-like ...

Dive into axo-LOT-l educational fun and discover the fascinating world of axolotls! Curious kiddos create a magical underwater world with this on-t...

Hey pranksters! Creep out friends and family with a hyper-realistic robot toy lizard that's guaranteed to get a scream out of anyone afraid of rept...

Yum, smells like donuts! Deer Mother has rolled up in her donut delivery wagon, dressed in a sprinkle-covered baker's outfit, ready for hours of pr...

Help your child become a pooltime superhero this summer! As they dive underwater with the Hydro Ring Blaster and pull the trigger, it blasts rings ...

Engage in endless water battles and enjoy hours of light-up outdoor fun with this 2-in-1 blaster! With a sleek design, high-power action, and brigh...

Travel entertainment at its best: doodle, color, puzzle, and play, all in one fold-out kit! The magnetic fairy world play scene opens up to reveal ...

Make this summer unforgettable: help kids capture special memories and start epic scrapbooks using this cool new Sugar Crush–styled digital camera....

We're obsessed with this squishy, jiggly 6" kitty. Soothe your senses and impress your friends with how realistic it looks! Squeeze it, stretch it,...