0-2 Years

We can't imagine a more perfect first doll! Soft, lightweight and cuddly, Wee Baby Stella is a full 12" tall, with an embroidered face, a tuft of h...

Flappy the plush elephant helps you bond with baby by playing peekaboo! Squeeze his belly and his oversized ears flap down over his face, hiding hi...

Baby's new favorite playtime pal is here! Zeke the Puppy Playtivity Puppet is soft, cuddly, and has engaging sensory features that delight infants ...

The Bird's Nest 3-in-1 Stacking Cups are perfect for your child's early years. Made from soft silicone, these cups feature textures for exploring, ...

Get ready for an exciting jungle adventure with In the Jungle Touch & Play Wooden Puzzle! Each puzzle piece is a chunky animal with interesting...

Join the curious lion cub on an adventure through the savannah, discovering the unique textures and meeting new animal friends. With 12 sensory pag...

Go bananas with "Are You A Monkey Like Me? Board Book"! Join a curious little monkey on a jungle adventure full of colors, textures, and new friend...

Soothe baby and reassure children who are afraid of the dark with an eco-friendly plush turtle that doubles as a nightlight and sound machine. Tran...

Celebrate 70 years of Miffy - a beloved bunny character brought to life in 1955 by Dutch artist Dick Bruna for his son. Miffy has a positive attitu...

Stimulate baby's senses and soothe little gums as they chomp down on this gorgeous radish-shaped teether! We love Oli & Carol for so many reaso...

Toddlers giggle with glee as they discover how to thread a cute caterpillar through holes in colorful wooden fruits! The leaf on the end of the str...

When baby reaches for your cell phone, hand them PlayTab Go instead! A compact, travel-ready version of our favorite new modular sensory toy, it co...

Baby shark, doo doo doo doo doo doo! This soft baby doll plush is a fin-tastic gift for summer newborns. An innovative spin on soft dolls, this snu...

This set of 9 different sensory blocks consists of 3 visual, 3 auditory, and 3 tactile blocks. This set encourages kinesthetic learning. Storage ba...

Irresistibly soft in a silver grey colored fur made from recycled fibers, Bashful Silver Bunny Comforter features Jellycat's beloved Bashful Bunny ...

Crunchie the Caterpillar Sshlumpie is the best way for your baby to explore the world of insects! His adorable smiling face, soft body in green, te...

Meet June, the doll dressed in the coziest pajamas you’ve ever seen, featuring a lovely purple rose pattern that’s as soothing as it is sweet and e...

Join Crunchie the Caterpillar on a journey through the garden with this engaging Soft Activity Book! Release the hook and loop closure and follow C...

Yeehaw! Meet Fran the Cowgirl Doll, ready to ride into Baby’s heart!  Dressed in a charming denim shirt and frilly white and pink skirt, Fran spor...

Super soft and full of playful charm, Georgie the Giraffe Playtivity Puppet is ready to entertain Baby with her gentle presence! With her sweet emb...

Make waves in Baby’s teething routine with Jetty the Shark Teether! This friendly shark’s soft, plush body and playful expression are sure to make ...

Crawl into comfort with Crunchie the Caterpillar Teether! This adorable little critter features a soft, plush body and vibrant colors that are sure...

Hop into a world of adventure with Parsnip the Pink Bunny in this charming Soft Activity Book! Unfasten the hook and loop closure and follow Parsni...

Bring softness and sweetness to Baby’s teething journey with Parsnip the Pink Bunny Teether! This cuddly bunny’s pastel pink hues and soft, plush b...