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It's cuddly, really! Here's your chance to hug a venus fly trap without any of the bugs. Give it a squeeze and feel the softness! 24 squishy inches...

Viggo Mammoth might come from the Ice Age, but his squidgy tummy is a lovely warm grey. Viggo has a fleecy hairdo, rumpled ears and flopsy legs, wi...

Amuseables Eggplant just arrived in a very special veg box! Stretchy-soft in blush plum fur, with a sweet friendly smile and a green stalk hat, thi...

More stretchy than crunchy, Vivacious Radish is a most refreshing friend! Perky in pink-white ombre fur, with a plume of stitchy green velour leave...

Vivacious Vegetable Beetroot is plump and punky in rich royal purple. A bubbly bopper with a three-leaf updo, this colourful cutie brings joy to an...

Cordy, colourful, cute and kooky, that's Vivacious Vegetable Carrot! Gorgeously textured and squeezably soft, this bright orange buddy has a punky ...

Vivacious Vegetable Sweetcorn is all dressed up in fresh field fashion! Sunshine-yellow, with bobble-soft kernels, this cuddly cob wears a stretchy...

Pepe the Puppy is ready for a walk with his new best friend - you, of course! Watch his tail wag as you pull him along on your adventure.

Our snail is a perfect walk-a-long and a shape sorter too! A pull-along companion for toddlers, the shape sorter adds another dimension to the play...

Water BugsFloating Bath Toys with NetCATCH OF THE DAY.Set these colorful insects free in the bath and watch your kids scoop them up as they glide a...

Tidally amazing.Wavelly Wave Inky is huggably chunky in charcoal fur, and we love that swooping back. With a snowy belly, roundy head, sturdy-soft ...

Wawa is a magical frog prince who can transform into many things! He's on a journey to discover who he wants to be. Right now he's just ribbitingly...

Bababoo and Friends' Bababoo and friends first book, published with Penguin Random House in Europe, is an exciting and educationally-enriching stor...

We can't imagine a more perfect first doll! Soft, lightweight and cuddly, Wee Baby Stella is a full 12" tall, with an embroidered face, a tuft of h...

This interactive board book series features the classic touch-and-feel concept but with a fun, stylish Wee Gallery twist! Each spread features an i...

Winner of the Junior Design Awards 2023: BRONZE - Best Baby Books 0-2 Years Category This interactive board book series features the classic touch-...

Running races, collecting bugs - this little bunny can't wait to grow up! When I Am Big explores wishes and dreams in a beautiful hardback book. Wi...

They twirl and whirl in a swirl! These colorful spinners, with a textured dome on one side and a suction cup on the other, that lets them stick to ...

Sure to be a baby favorite for grasping, shaking, teething, and rolling. The easy-to-grasp and colored flexible tubes capture the attention of babi...

The Wigloo is a infant toy designed to help them develop their motor skills. The Wigloo has a series of colorful rings and shapes that spin around ...

#N/AKids will go wild when they discover these animal families! See the pictures, name the wild animals and their babies, and poke the irresistible...

Wild Nature Boletus Mushroom is chunky and funky, and usually snuggled beneath a tree! Nestled in deep green two-tone moss, each cocoa mushroom has...

Wild Nature Chanterelle Mushroom brings plenty of cheer in chirpy yellow suede! These fancy fungi have sturdy stalks, scrumptiously cordy mustard f...

For a cheeky but chic nod to nature, pluck a Wild Nature Parasol Mushroom! Popping up from a fluffy green tuffet, these mushrooms have long suedey ...