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Inspire tweens and teens to explore nature with this colorful LEGO creator set! Choose from three wildlife builds: a poseable panda with cub and ba...

Grab your friends and get ready for hours of imaginative play adventures with your favorite pet pals! Animal-loving kiddos will be wowed by this su...

Remind kids what's really important in life with an adorable story that was written by a dad and his son. When the world feels overwhelming, cuddle...

Experience chilled-out creativity making coffeehouse-worthy art! This satisfying new craft steps tweens and teens through pouring paint on coffee c...

Create rubber band chain bracelets 4x faster with this innovative tool! This colorful kit includes two handheld auto looms that make it easy to qui...

Keep kiddos entertained and relaxed while traveling on flights, in cars, at restaurants, or at home. This fun new travel kit is whimsically designe...

Brighten any basket with the cutest, softest plush bunny! Bouncie is a cuddly 8" floppy-eared bunny with deluxe grey and white spotted fur, irresis...

Introducing a satisfying new DIY project for teens who enjoy focused crafting! Feel the sense of accomplishment that comes from assembling a gorgeo...

Bring a rainbow to every bubble! This sleek, shiny blaster comes with 3.7 oz of a special new bubble vibes solution - creating bubbles that are WAY...

This sensory book is filled with fun touches to keep babies engaged and enthralled! A great gift for new parents, this oversized board book feature...

Mom invention alert! KidDough is a long-lasting super silky dough that's made with non-toxic food-grade ingredients (free of nuts, soy, vegan). It'...

Budding scientists love this hands-on opportunity to learn about the magic of metamorphosis! Over the course of 3 weeks, families watch caterpillar...

Imaginations bloom in the whimsical world of Calico Critters with this enchanting ready-to-play set. Little learners will love creating endless sto...

Imaginations soar in the pretend play world of Calico Critters. Get started or expand your collection with a brand new family of four soft, poseabl...

Join the Calico Critters Princesses for a springtime pretend play parade filled with magic, friendship, and floral charm! These four adorable pals—...

Beep, beep, beep! Put on your hard hat and enter an imagination-powered world of construction! Kids who love machinery will enjoy hours of pretend ...

Stimulate baby's senses and soothe little gums as they chomp down on this gorgeous carrot-shaped lovey-teether combo! We love Oli & Carol for s...

The Misfittens are back with a wild new twist in Series 3! Meet the all-new Wild Cats, fluffy, funky, and full of surprises! These rockin' kitties ...

Mom invention alert! KidDough is a long-lasting super silky dough that's made with non-toxic food-grade ingredients (free of nuts, soy, vegan). It'...

Discover the power of connected energy! When both ends of the Cosmic Energy Rod are touched by one person, it completes the circuit and magically l...

With gleaming little eyes, a tiny embroidered smile, a lumpy blue-green-yellow body, and eight tiny feet, this soothingly soft caterpillar will inc...

Rev up the excitement and ignite imaginations with 8 ultra-cool diecast trucks. Car-loving kiddos with a need for speed will be wowed by these supe...

Welcome baby into the Hundred Acre Wood with a comforting, skill building plush set! Perfect for travel, these 4" classic plush pals fit inside the...

Meet Wawa, the magical frog prince! Able to transform into many things, our beloved adventurer is on a journey to discover who he truly wants to be...