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Give this soft little sleep buddy a tap, to toggle through 9 soothing, glowing colors and let your toddler choose the one they want. Rechargeable (...

Here are six chunky, textured blocks to delight and challenge little ones as they push each shape through the elastic bands of this cube. In, out, ...

This cleverly designed, colorful toy is captivating and irresistible – babies love to hear the POP as they push the silicone bubbles through to the...

Whether it's for kickball, dodgeball, or any other game that ends in "ball," this versatile Rainbow Playground Ball is always ready to play.

With the easy grip, you can easily switch this toy into a shake and rattle activity. Great for sensory development.

Part comforting blankie, part part plush animal, and all best friend! Embroidered detailing and soothing softness in a light blue hue make Demitri ...

With a shake of her fluffy, pink mane and a stamp of her shimmery hoof, Emilie the plush Rainbow Unicorn Sshlumpie stands at attention! She’s eager...

This pair of super squishy cherries is so cute we can't decide if we want to eat them up or just squeeze them really hard! These cheerful fruits ar...

Escape into a magical world with this adorable Bookscape Board Book! Discover a forest's seasons in a one-of-a-kind format, complete with art by ce...

Get ready for enchanting adventures with the Maileg Small Unicorn! Dressed in vibrant colors and sporting a shiny golden horn, this magical friend ...

West Virginians!!! Also everyone else! REJOICE as the Baby Mothman has now graced us with their largest presence yet!! Imagine coming home from a l...

This little polar bear friend has sailed all the way from the Arctic to join your toddler for tub time! Together they'll set sail for adventures on...

Skeleton avocado? Oh - that's just its alter ego! Give it a hug and feel how squishy it is, with its special soft fur and slightly weighted base. 5...

Filled with interactive lift-the-flap fun and an unbreakable mirror, this plush activity book featuring our lovable Jordan the Fox character will c...

This bunny comes in very soft and unique plush fabric. It has a beautiful bow around the neck. It has a very sweet look and will soon be someone's ...

Knock, knock. Who's there? Carrot. Carrot who? Carrot you see I'm all ears? This soft carrot plush with embroidered green stems unzips to reveal an...

PlayTab is a fun, magnetic activity board for little explorers! Mix and match six colorful tiles that spin, squeak, roll, and click to spark curios...

Manhattan Toy Fairytale Peek-a-Boo Soft Activity Crinkle Book for Baby & Toddler with Tethered Bunny SqueakerThe Fairytale Peek-a-Boo Soft Acti...

Infants ages 6 months and up love this soft, durable sensory toy that opens up a new world of tactile exploration! It looks like a greenhouse and w...

Introducing Noah's friends! These cute little Maileg buddies are the perfect baby gift and a great way to teach children about Noah and his animals...

Embark on a cruise across the bathtub. Navigate the wading pool. Even splash around in the occasional mud puddle. There's no end to the Good Green ...

Demitri the Dragon is part book, part best friend, with embroidered detailing and irresistible softness. Open it to discover squeaks, rattles, flap...

Your little one will be delighted with the Rainbow Ring Clutching Toy from HABA! This adorable clutching toy features brightly colored wooden piece...

Jordan the Fox Sshlumpie is the soft, lightweight woodland friend babies adore! Dressed in gentle pastel orange with satin-lined ears and playful b...