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This ssssatisfying ssssensory ssssnake feels so good to hold, wrap around your hand, twist, wiggle, and explore. With its smooth, colorful segments...

Embark on a sensory adventure as toddlers explore this fun-filled board book! Each page has cute animal illustrations and prompts that encourage ch...

Spark imaginative play and make your child the hero of their MAGNA-TILES world! With brand new unique magnetic tiles, creative kiddos build a custo...

Unplug, unwind, and enjoy a meditative art activity that soothes and delights your senses. Designed for teens or adults, this gorgeous craft kit ma...

Give your kiddos a break from screens and soothe their senses with a new hands-on activity: finger painting with air-dry clay. This gorgeous kit ma...

Enter a prehistoric dinosaur world with a beautiful 100-piece puzzle! Elementary schoolers enjoy the satisfying click of each high-quality piece as...

Check out our new favorite STEM activity for curious kiddos! Ages 6+ use the crystal clear instructions to build a durable mini pinball game in abo...

Squeeze, stretch, relax! This cool new line of soft, scented Peachybbies slimes melts stress for kids and grown-ups... and it's made in the USA! Se...

Squeeze, stretch, relax! This cool new line of soft, scented Peachybbies slimes melts stress for kids and grown-ups... and it's made in the USA! Ex...

Bring a splash of color to craft time! This delightful set of 12 vibrant watercolor crayons and two refillable water brushes inspires open-ended cr...

Inspire young artists to explore multimedia art with a 48-page pad that includes 3 types of premium paper! What masterpieces will they create on 24...

Get ready for tail-wagging fun with the MAGNA-TILES Puppy Park! This set features 4 adorable new pet friends, including 3 playful puppies, ready to...

Discover the playful charm of the Smiski Sunday Series, featuring six delightful figures plus one secret surprise. Each Smiski enjoys a laid-back S...

Check out our new favorite STEM activity for curious kiddos! Ages 6+ use the crystal clear instructions to build a durable foosball game from woode...

Meet Happy Mavi, the tan bear with a heart full of joy! His soft, plush fur and big smile make him the perfect companion for hugs and imaginative p...

Get ready to roar with Rexie, the charming red tyrannosaurus rex plush! With gentle eyes, a bright orange belly and feet, and a long tail, this 10-...

Get ready for sweet sensory bliss with Geladough's Cake Batter and Cotton Candy scents. This silky, squeezable dough melts stress away while keepin...

Woolly's expression is giving confident. It's giving determined. It's giving "I'm feeling fluffy and fierce!" This 11.5" furry friend is super squi...

BATH TIME, BIG TIME. Fun just went, like, totally tubular. If your little dude or dudette is already a fan of PIPES and COGS (because no duh) then ...

Bring home the magic of Dreamland with Kirby Plush Cuties! These irresistibly soft and cuddly plush toys come in four adorable designs, each waitin...

Water BugsFloating Bath Toys with NetCATCH OF THE DAY.Set these colorful insects free in the bath and watch your kids scoop them up as they glide a...

THIS TOY SUCKS. To the wall, that is. These tiny jellyfish will never sting—but they will use their suction cup tentacles to stick to all sorts of ...

POWERED BY WATER. AND IMAGINATION. Gears + oil = a mess. Gears + water = hours of bath time fun. COGS suction to the bath walls and spin when water...

Discover the joy of learning with Ms. Rachel 1st Words Flashcards! This playful set features 30 double-sided cards with textured surfaces, soft fab...