Imaginative Play

Transform your little one into a whimsical butterfly with the Lilyanne Cape! From the gold-trimmed hood to the 3D butterflies sewn onto the floaty ...

Imaginations bloom in the whimsical world of Calico Critters with this enchanting ready-to-play set. Little learners will love creating endless sto...

Put the magical experience of a car wash into the hands of your preschooler! This cleverly constructed multi-level Hot Wheels building inspires hou...

Make memories together while stargazing, inside the comfort of your home! This glow-in-the-dark Constellation AirFort is easy to set up, packs away...

Turn schooltime into playtime with this multi-activity set that encourages language and math learning, spatial reasoning, memory skills, imaginativ...

Make magical potions with a role play set that charms imaginations! Creative kids spend hours pretending to brew fantastical concoctions using this...

If you're on the prowl for a cat costume for your little dreamer, get your paws on this dress! The gorgeous black fabric is accented with a shiny g...

⚠️ Unfortunately, we are unable to ship this product. It is currently available for in-store pickup and local delivery only. ⚠️ Welcome to the Cali...

Welcome to the magical world of Sam and Julia! Expand the storytelling possibilities of these plush mouse friends with a DIY dollhouse perfectly si...

Upgrade your child's tea party game with the Strawberry Patch Silicone Tea Set. Made of kid-friendly, food-grade silicone, it's perfect for messy s...

Take flight with the RC Baby Plane! Guaranteed giggles as toddlers chase after the baby-safe airplane with lights and sounds. Switch between automa...

Enjoy well-balanced play with wooden play food from the produce (fruit and vegetable) food group, including a banana, tomato, watermelon, onion, an...

Enjoy well-balanced play with wooden play food from the protein food group, including a chicken leg, hot dog, egg, steak, fish, and a burger. The r...

Take an exciting imaginative journey through Rocky Mountain National Park and discover the animals that live there and the sounds they make! Slide ...

Imaginations soar in the pretend play world of Calico Critters. Nursery friends Marshmallow Mouse baby Albert and Pookie Panda baby Angela want to ...

Supercharge the powers of your little superhero with this transformational dress up set! Comfortable enough for hours of pretend play and everyday ...

⚠️ Unfortunately, we are unable to ship this product. It is currently available for in-store pickup and local delivery only. ⚠️ Learn to keep thing...

Experience the joy of pretend grilling with Hape's tasty BBQ grill. Complete with sizzling sounds, light-up coals and various, interactive cooking ...

Babies learn by observing and mirroring - and always want what adults have! Well, now your baby can have their very own 9" plush purse that's safe ...

Open up the sturdy takeout bag and you'll find everything you need for the perfect Mexican lunch. There's a divided tray full of vibrant ingredient...

It's Levi-ooo-sa, not Levios-aaa! Cue Hedwig's theme and press play on storytelling with Hermione and Crookshanks! This realistic figurine set is a...

Let's go girls! Kids who love dress up and imaginary play will adore this 11" doll set. Dressed in a zip-up purple unicorn onesie, Luna is ready fo...

Prepare for battle! Great Pretenders Brilliant Copper Knight Tunic & Cape is perfect for any medieval or renaissance event. This set includes a...

If your imaginative child loves to play as a unicorn AND a pegasus, then they need this alicorn dress! It combines the magic of both mystical creat...