Spring Catalog 2025

Amaze curious babies and teach clever toddlers with a light up piano that grows with them through different stages of development. As they press th...

The ultimate travel toy! Big creativity comes in a tiny package with MAGNA-TILES microMAGS, the must-have travel toy for open-ended construction pl...

Join a world of community and imaginative play with the Littlest Pet Shop! This trio of 2" bobble-head BFF's has everything tweens and teens need f...

Start your engines for a wonderful introduction to magnetic discovery for toddlers! Ready for adventures on land and in the sky, 3 happy explorers ...

Why Kids Love Silly Tubes: Sensory Delight: Each twist and turn provides a satisfying tactile experience that helps improve focus and reduce stres...

Discover the power of connected energy! When both ends of the Cosmic Energy Rod are touched by one person, it completes the circuit and magically l...

Join us in the garden for your new favorite party game! This compact wooden bean bag toss (17.75" x 11.75" x 6.75") is so fun, we might wet our pla...

Dad invention alert! When Luis couldn't find purposeful sensory toys for his autistic son Myles, he decided to make his own. This reversible sequin...

Remind kids what's really important in life with an adorable story that was written by a dad and his son. When the world feels overwhelming, cuddle...

Keep kiddos entertained and relaxed while traveling on flights, in cars, at restaurants, or at home. This fun new travel kit is whimsically designe...

Give the gift of a sweet pick-me-up with this playful fruit-scented activity kit. Inside the gorgeous packaging, creative kids find 10 fruit-scente...

Is it really springtime until you've blown bubbles?! We don't think so! This adorably designed sunflower bubble blower blows THOUSANDS of bubbles i...

Meet the most a-peep-ing garden gang around! These adorable foodie chicks have spent so much time in the garden that they've transformed into the c...

What's that buzz? It's finger puppet pollinators: bumble bee and butterfly! Storytelling takes flight for imaginative kiddos as they play with thes...

Wahoo! Put your balancing skills to the test with the Super Mario Mushroom Mania Balancing Game! Easy to learn but challenging to master, this comp...

Embark on a magical journey with this tri-fold, on-the-go magnetic game that's perfect for fairy and unicorn loving kiddos. Players take turns spin...

Bring a rainbow to every bubble! This sleek, shiny blaster comes with 3.7 oz of a special new bubble vibes solution - creating bubbles that are WAY...

Supersize your backyard scrimmages with an inflatable soccer ball that will score big family points this spring. It's pumped up fun for parties, pa...

Brighten up dreary spring days with this berry cute mood light! This adorable squishy bear, holding a sweet pink strawberry, features color-changin...

Mom invention alert! KidDough is a long-lasting super silky dough that's made with non-toxic food-grade ingredients (free of nuts, soy, vegan). It'...

With gleaming little eyes, a tiny embroidered smile, a lumpy blue-green-yellow body, and eight tiny feet, this soothingly soft caterpillar will inc...

Brighten any basket with the cutest, softest plush bunny! Bouncie is a cuddly 8" floppy-eared bunny with deluxe grey and white spotted fur, irresis...

Treat fidgety fingers to something new: classic computer keyboard keys that light up when pressed, on a keychain! This fun and engaging sensory toy...

What's that in the widow? A glowing dragon?! Creative kids enjoy screen-free creativity as they color 18 pieces of Wings of Fire art that look like...