Spring Catalog 2025

The ultimate travel toy! Big creativity comes in a tiny package with MAGNA-TILES microMAGS, the must-have travel toy for open-ended construction pl...

Join a world of community and imaginative play with the Littlest Pet Shop! This trio of 2" bobble-head BFF's has everything tweens and teens need f...

Why Kids Love Silly Tubes: Sensory Delight: Each twist and turn provides a satisfying tactile experience that helps improve focus and reduce stres...

Discover the power of connected energy! When both ends of the Cosmic Energy Rod are touched by one person, it completes the circuit and magically l...

Join us in the garden for your new favorite party game! This compact wooden bean bag toss (17.75" x 11.75" x 6.75") is so fun, we might wet our pla...

Dad invention alert! When Luis couldn't find purposeful sensory toys for his autistic son Myles, he decided to make his own. This reversible sequin...

Remind kids what's really important in life with an adorable story that was written by a dad and his son. When the world feels overwhelming, cuddle...

Keep kiddos entertained and relaxed while traveling on flights, in cars, at restaurants, or at home. This fun new travel kit is whimsically designe...

Give the gift of a sweet pick-me-up with this playful fruit-scented activity kit. Inside the gorgeous packaging, creative kids find 10 fruit-scente...

Is it really springtime until you've blown bubbles?! We don't think so! This adorably designed sunflower bubble blower blows THOUSANDS of bubbles i...

Meet SparkJump! This new family-owned line of high-quality woodworking kits empowers kids and adults to accomplish amazing things together. Slow do...

Wahoo! Put your balancing skills to the test with the Super Mario Mushroom Mania Balancing Game! Easy to learn but challenging to master, this comp...

Embark on a magical journey with this tri-fold, on-the-go magnetic game that's perfect for fairy and unicorn loving kiddos. Players take turns spin...

Bring a rainbow to every bubble! This sleek, shiny blaster comes with 3.7 oz of a special new bubble vibes solution - creating bubbles that are WAY...

Supersize your backyard scrimmages with an inflatable soccer ball that will score big family points this spring. It's pumped up fun for parties, pa...

Brighten up dreary spring days with this berry cute mood light! This adorable squishy bear, holding a sweet pink strawberry, features color-changin...

Mom invention alert! KidDough is a long-lasting super silky dough that's made with non-toxic food-grade ingredients (free of nuts, soy, vegan). It'...

Treat fidgety fingers to something new: classic computer keyboard keys that light up when pressed, on a keychain! This fun and engaging sensory toy...

What's that in the widow? A glowing dragon?! Creative kids enjoy screen-free creativity as they color 18 pieces of Wings of Fire art that look like...

Inspire budding artists to create dazzling watercolor paintings with this beautiful art set. The 12 pastel watercolor pencils are all double-sided ...

Hurry up, chicken butt... get moving and shaking (and laugh your butt off) with a silly game that young kids and grownups love to play together! It...

Gallop into new fields of imagination with this beautiful 36-piece floor puzzle! A great starter puzzle for early learners, the design is a colorfu...

Beep, beep, beep! Put on your hard hat and enter an imagination-powered world of construction! Kids who love machinery will enjoy hours of pretend ...

Beep, beep, beep! Put on your hard hat and enter an imagination-powered world of construction! Kids who love machinery will enjoy hours of pretend ...